India’s biggest premium modular kitchen brand- Würfel launched its first studio in New Delhi on 12th March, 2022 at Kirti Nagar, at Plot No. 10, 1st Floor, Block A, Rekha Enclave, Kirtinagar Main road, Mansarovar Garden.
The media press conference was organized at the Delhi studio, which was attended by multiple members of the media fraternity. And the evening was graced by the presence of well-known architects and interior designers based out of Delhi NCR region, who were seen engaging with the Würfel team.
With 43 studios across the country, Würfel has completely remodelled the conventional kitchen in India with its European products, bestowing a luxurious world-class experience to its Indian customers. The secret behind its success is the superior quality standards & design coupled with a promise of “best price for quality assured”. Kitchens at Würfel start at Rs.3 lakhs and wardrobes at Rs.75000.
Its Product Line comprises of automated Kitchens, Wardrobes, TV Units, Vanities, Study Tables, Bedroom, living area and complete home interior solutions.
On the launch occasion while addressing the media, Khanindra Barman, CEO, said, “Our expansion strategies include a strong north India focus for this year. At Würfel, we understand that customer tastes are changing and they want dedicated efforts from brands to create solutions for them, which match or supersede international standards and don’t dent a hole in the pocket. Our goal has always been to deliver world-class kitchens and interior solutions for audiences who value quality and want to be associated with a socially responsible brand.”
Sumit Kithania, Delhi Partner, Würfel commented, “Würfel has been awarded the ‘Best Modular Kitchen Brand’ in 2018, 2019, 2020 and 2021 by Times Business Awards and ‘The Most Innovative Kitchen Brand’ in 2019 and 2020 by The Indian Kitchen Congress. This itself speaks for the kind of value that we have been delivering to our customers. With the launch of our Delhi studio we look forward to deliver premium high-quality products that matches individual tastes and provide a comprehensive look and feel to our customers via inclusive in-studio experience.”
Würfel’s products are meticulously manufactured under German machinery following 0.5mm of tolerance, only E1 grade boards are used which are sourced from re-cultivated FSC certified forests to maintain the quality standards along with a safe and cancer free home. Some of the products at the Delhi studio displayed included- the Exclusive Island Kitchen lacquered with glass and stone finish that comes with a lot of automated storage options of shutters and drawers; the French-style classic Victorian Kitchen that is U-shaped with easy to use storage cabinets, and a stainless-steel sink; the L-shaped Urban Kitchen with a breath-taking combination of laminate and glass finish; and the U-shaped Linear Kitchen with easily accessible open cabinets, rose-gold mirror and laminate finish giving it a chic look.
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